“Dreams can’t come true if you don’t have any.”

Authors note: i wanted to do a piece on this by personally visiting it, but since BoZz beat me to it, i’ll go with her version. Thanks for the story suggestion BoZz.

Baeckerei, follows the unique concept in the food service industry, first introduced here by KFC. Baeckerei is a bakery in Defence, run by disabled people.

All of them suffer from impaired speech or hearing. Sign language is their main mode of communication. There is a message over the entrance that reads: “Dreams can’t come true if you don’t have any.” “Our dream is to be economically independent,” Arshad, the 26-year-old head baker, wrote on a piece of paper for Reuters.

(Source: Central Chronicle)

BoZz adds… “There are numerous good lesson to be learnt here from this story. First and foremost are the abilities of the disable people. Much of the time they are over looked and underestimated. Our society shuns them, confining them to back yards and oblivion. We find solace in chucking out a few rupees to them. But compassion does not translate into being helpful. People with disabilities therefore should not be content with pointing out existing societal problems but should act as political pressure group in order to force solution of their problems.”

From a previous correspondence..

Backerei is the ExtraCorp’s pilot project aiming to setup businesses for persons with disabilities. ExtraCorp is a project of the School of Leadership Foundation.

Twelve hearing-impaired youth, from the ABSA College and its graduates, are spearheading the project aiming to become self-reliant and contributing members of society. They have undergone extensive attitudinal, managerial and culinary training. A German expert baker has provided extensive training in baking to these exhuberant youth.

Baeckerei is located at 17-C, 24th Commercial Street, Phase 2 Extension, DHA Karachi

6 Comments so far

  1. Faisal Naik (unregistered) on March 13th, 2007 @ 2:38 pm

    Indeed it is a great idea. I visited the place this saturday. Though small, the place has lots of goodies to entertain your taste buds.
    My favorite : Walnut brownie.


  2. Dee (unregistered) on March 13th, 2007 @ 4:30 pm

    Ah so nice to hear about people who think they can reach the skies against all odds and they go for it :).Nice post Mansoor.
    The problem lies in the *Segregation*.If a person can not talk, hear and see does not mean he or she can not function as a productive member of society.Instead of shunning these members of our society include them.
    I volunteered to be a study buddy for a person with down syndrome and my oh my i was pleasantly surprised.That person was in the midst of geting high school diploma and had a part time job.Now thats what is called community inclusion, let people live with dignity.As long as they have eduction and trade/vocational/professional skills it is hard to labelled as *Disable*.
    Dee


  3. ash (unregistered) on March 13th, 2007 @ 10:33 pm

    great post


  4. mansoor (unregistered) on March 13th, 2007 @ 10:53 pm

    thanku ash n dee

    fnaik: i hope i rem this place sometime when im in the area.


  5. Tamed~. (unregistered) on March 14th, 2007 @ 2:44 am

    Lovely post, thanks Mansoor & BoZZ.


  6. Huzefa L (unregistered) on March 14th, 2007 @ 8:21 am

    I think its spelt Backerei. I have had the chance to spend sometime with the staff there and they are simply inspiring.

    My company even has a supply contract with them for one of our projects. Please support the Backerei by visiting them.

    If you aren’t good with directions here’s an easy way:
    Get to sunset boulevard, the signal by Ghani Sons uniforms. Keep driving towards Defence library, when the next signal comes (after a bit of a curve), turn right. Keep going straight until you hit 24th Commercial lane, turn left. Take the first U-turn you can find an on your left you will see a yellow shop with a blue/purple door. That’s Backerei.



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