Telenor bashing again :p

Before I begin this entry, I want to make it clear to everyone that Ufone does NOT pay us for complimenting them- they truly deserve it. And no, we don’t have anything personal about Telenor either.. However, as I was driving around today, I saw the ideous billboard once again and finally got aroud taking a picture of it as I figured most of you might not be acquainted with what I wrote about over here.

This, down below, is the hideous hideous ad of “Thumbs of te world unite” – djuice.

telenor - thumbs

Spotted this one on Gulshan Chowrangi. If that weren’t enough, I saw another quite badly executed ad of djuice. This one was spotted today as well, on the AKUH road. I guess today was just not a good day for Telenor, hehe. I’m sorry it’s been partially covered by a tree, I get conscious taking out my cell randomly on the road :S

telenor ad - let it out

So, moral of the entry?
I do NOT like djuice’s ad campaign!!
Do not do not DO NOT!

So, who agrees? :)

11 Comments so far

  1. IllusionFS (unregistered) on April 9th, 2006 @ 2:50 am

    yar q peechay parhh gayee ho tum djuice k.

    thumbs of the world: great colours, excellent printing, fresh look, clear fonts, nice picture. sms rate of 20 paisa per message – classic. the idea not one of the best, but its arright.

    let it out: badly executed.


  2. khanana (unregistered) on April 9th, 2006 @ 5:09 am

    true, ufone’s campaign was good but djuice is not bad either.. they tried to come up with a new brand having attractive product features.. tried to colour their face and brought new brand name to overcome telenor’s NOR factor which was going lil down in our region after those cartoon’s hype…. and i guess its working as well….
    their pre-launch campaign was good too. ppl started talking about it and they launched it very well

    Yeah you can say in some areas thora masla hay.. over all its not bad …
    yaar why do you want everything same as ufone :P


  3. sarah (unregistered) on April 9th, 2006 @ 5:34 am

    Some times its ok to think outside the box, Telenor is lookin @ the whole different approach, not like anyonther cell phone company!!!


  4. sarah (unregistered) on April 9th, 2006 @ 5:35 am

    i mean any other


  5. quratulain khan (unregistered) on April 9th, 2006 @ 7:44 am

    i’m not familiar with the rest of telenor’s campaign but the thumbs look good to me :)


  6. Inspirex (unregistered) on April 9th, 2006 @ 1:40 pm

    I see them as extremely confused!
    They lunch telenor with the “coming from europe” approach and then all of a sudden hit us with a steam roller and “blowing her cheeks” woman.
    The club scene ad is pathetically executed and the thumbs of the world ad fails to strike a cord, because they fail to give a reason for the unity factor.


  7. Inspirex (unregistered) on April 9th, 2006 @ 1:49 pm

    I see them as extremely confused!
    They lunch telenor with the “coming from europe” approach and then all of a sudden hit us with a steam roller and “blowing her cheeks” woman.
    The club scene ad is pathetically executed and the thumbs of the world ad fails to strike a cord, because they fail to give a reason for the unity factor.


  8. khanana (unregistered) on April 10th, 2006 @ 3:14 am

    yep they are coming up different ideas..
    evrything new and catchy for this market


  9. karachi4eva (unregistered) on April 10th, 2006 @ 6:22 am

    seriouslyy mann how much yo got paid fo all dis?


  10. Foize (unregistered) on April 10th, 2006 @ 4:01 pm

    Ughhhh…the billboards suckkk….


  11. Zainub (unregistered) on April 13th, 2006 @ 6:14 pm

    Great offer (0.22 for SMS is like a dream) but horrible ad campaign, I have a mobilink number my self, and I’m fairly satisfied with what service I have, but when it comes to adds, Ufone rocks. I love their adds. Sing them all the time.

    Aaj hamara kal bhi hamara..lalaa laaa…
    ..lalaaa…Everybody loves to Ufone pre pay. ..lalaaala

    It gives me the false hope that I can actually sing.



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